Michael Williams

“If a man is called to be a street sweeper, he should sweep streets even as Michaelangelo painted, or Beethoven composed music or Shakespeare wrote poetry.”
Martin Luther King Jr.

Michael Williams is a Buffalo native; born and raised. As our CEO he oversees most aspects of what goes on here, but mainly he focuses his time on creative direction and brand strategy. He believes that in business and in life there is nothing more important than the relationships we have. So with that as his priority, he also devotes a lot of time to building and maintaining quality relationships with our clients.

When he’s not at work, you will likely find him hanging with Jess, his wife, and their two kids, Olivia & Hudson. He can also be found helping out at his church or watching all eight seasons of 24 on repeat.

OUR WORK

SingleSource Accounting

SingleSource Logo Main

Your one-stop shop for outsourced accounting services.

We partnered with SingleSource to create a forward-thinking, playful and engaging website to uniquely position the startup within the saturated landscape of financial services. SingleSource takes pride in making state-of-the-art accounting solutions accessible to businesses of all sizes using their unique people + technology approach. With powerfully simple visuals and effective user flow, this conversion-optimized site was built to foster their growth.

Industry

Accounting

Location

Buffalo, NY

Services

Web Design & Development

Digital Marketing

Custom Illustration 

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Illustrations

Visualizing the brand.

It was important for us to convey the brand in the most accurate way, so our team also crafted a suite of 24 custom illustrations to demonstrate every aspect of the SingleSource experience.

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The Team

Custom headshot illustrations.

Business headshots are boring. We thought we would spice things up by hand-drawing everyone on the accounting team to create an inviting presence while maintaining brand consistency.